Make the Most of the 95 -5

Don't know about you but I'm always looking for those few activities that make the most difference.

Not the busywork. The stuff that actually moves the needle.

So I sat down and wrote down what the 95%/5% is for a local construction business (selling to the public).

Looking at a huge load of client accounts that I manage AND feedback I get from fellow people in the field, here's the 5% effort that gets you 95% of your results.

Just two things:

1) Have a Google ads campaign optimised for your search terms and location.

2) Simple landing page optimised for your search terms and location

That's it. ONLY those two things. All you need to get massive results.

Can you add more? Yes.

Would it help? Yes.

Do you need it? No.

This is genuinely the Pareto 95/5 of local business.

Now go forth and do this. You won't regret it.

And if you don't want to do it... we can do it for you…

Book A Call.